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From your perspective, an effective local online campaign is like a car: It’s complex under the hood, but it should be simple and easy for you. To achieve that, Evantus divides its local online services into six inter-related phases.
Market and site-level data on audience behaviors for a more results-oriented campaign strategy.
Strategic Planning & Creative Services
Strategic planning that goes beyond Run of Site (ROS) and Run of Network (RON), plus firsthand insider nowledge of new channels, platforms, rich media and other creative opportunities.
Lower CPMs and greater reach through well-established publisher relationships, local market knowledge and the ability to integrate print and local online.
Ads that are always on time, on target and on goal through our accountable Ad Operations and Trafficking team.
The ability to optimize underperforming campaign elements using a full arsenal of metrics tools that capture data beyond the last click.
A streamlined process that frees you from the need to set up accounts with multiple publishers—and opens up new opportunities for future online campaigns.